Job Description

Scooter's Coffee Frisco Bowl Marketing And Digital Media Intern

All internships for the Frisco Bowl are unpaid internships and must be used to receive college credit from an accredited university. The internship will allow the individual to gain valuable experience with a professional organization for their future in the sports, entertainment, and marketing industry. All candidate hours can be flexible to accommodate your school and/or work schedule. Some nights, weekends, and holidays will be required.

The Frisco Bowl is looking for a Marketing/Digital Media Intern to assist the team with marketing and social media initiatives to promote the bowl game and increase brand awareness. The intern will report to the Executive Director and assist with day-to-day objectives of the bowl game. The internship will take place September to December 2025, and will run through the date of the bowl game on December 23, 2025.

What You'll Do:

• Detailed and hands-on operations with Frisco Bowl marketing.
• Assist in the development of marketing strategies to increase overall brand awareness of the Frisco Bowl and its events.
• Marketing and promotional efforts such as: advertising, marketing communications and promotions.
• Conceptualize, capture and execute multimedia projects for online, social media, games, in-stadium presentation and more.
• Develop social media calendar leading up to and including the bowl game.
• Assist in developing website and social media content for the Frisco Bowl.
• Assist with creation of media items including TV, Radio, Print and Digital.
• Assist in creation and execution of in-game script, promotions, and entertainment.
• Assist in the implementation of all sponsor marketing activities for the game.
• Assist in coordinating Frisco Bowl's marketing research projects.
• Assist in the coordination of Frisco Bowl promotions efforts.
• Assist in the scheduling and organization of logistics during promotions.
• Assist with creation of recap books of all media, collateral, and licensing items.

You Are:

• Energetic, a self-starter, and confident student.
• Collaborative, innovative and able to work independently as well as in a team environment.
• Deadline-driven, content creator and capable of working under pressure while juggling multiple projects simultaneously.
• Required to be able to work a flexible schedule to include some nights and weekends based on event schedule.

Minimum Requirements:

• Must be an active college student. Preferably pursuing a degree and/or career in Sports Marketing, Digital Media, Marketing or Public Relations.
• Must receive college credit for internship with our company.
• Must be able to work at least 20 hours per week.
• Excellent interpersonal plus verbal and written communication skills.
• Proficiency in MS Outlook, Word, Excel, PowerPoint and Canva are a must.
• Strong computer skills including Adobe Photoshop, social media, other networking sites, writing, editing, and typing skills.

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